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Natural Search Engine Advertising Packages
There are three simple steps to enjoying low-cost leads from a highly-visible Pay-Per-Click
campaign:
Unlike Artificial
search Engine Advertising, the process to earn a high Natural ranking is called
Optimization. There's six basic steps to optimize your site for a high ranking:
1) Keyword Research
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Importance in the Ranking Process: |
Required (but not heavy-duty...only the top word(s) need to be targeted. |
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Price Range: |
$85 - $295 (average range...price depends on number of 'base words') |
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Most Common Mistake: |
Targeting words folks aren't seaarching for |
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2) Optimize Meta Tags
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Importance in the Ranking Process: |
High |
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Price Range: |
$45 - $85 (average range...price depends on number of target keywords - one is best
and cheapest! - Meta Tags need to be unique on each page.) |
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Most Common Mistake: |
Attempting a high ranking for too many or the wrong keywords/phrases |
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3) Author Great Copy
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Importance in the Ranking Process: |
Low-Medium |
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Price Range: |
$45 - $85 (average range...price depends on number of target keywords, pages, strategy
of competition, and type of website.) |
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Most Common Mistake: |
Spamming with keywords |
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4) Optimize HTML (Required for most effective optimization)
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Importance in the Ranking Process: |
Low-Medium |
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Price Range: |
$45 - $85 (average range...price depends on number of target keywords, pages, strategy
of competition, and type of website.) |
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Most Common Mistake: |
Bad code (FrontPage, pages generated from MS Word or Excel, etc.) |
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5) Create Quality Reverse-Links
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Importance in the Ranking Process: |
Low-Medium (Google says very high...it's not always true...depends on the situation) |
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Price Range: |
Call for Info |
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Most Common Mistake: |
Reciprocal linking (doesn't work); Irrelevant links |
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6) Submit
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Importance in the Ranking Process: |
High |
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Price Range: |
$0 |
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Most Common Mistake: |
Letting companies charge you to submit every month and for every page. |
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| We gladly submit our client's website to the top search engines for free. (It need
only be done once regardless of what others claim. |
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