Project Description

The phenomenal success of eBay prompted the creation of the eBay credit card. With a 3.9% intro APR, the card is perfect for the growing legions of customers who make eBay purchases. We created a website and helped generate traffic through targeted banner advertisements using an enticing pay-per-click model. The site clearly illustrates the card’s many benefits, including discounts and rewards card holders enjoy. Interested parties can call or apply right there without leaving their computer. The result was an effective, highly trafficked site and one of the most popular specialty credit cards in the US.