Amtech Elevator Services
Client Overview
Amtech Elevator Services, a provider of comprehensive elevator installation, maintenance, and modernization solutions, is known for its technical expertise and customer focus. However, their outdated website did not effectively communicate their capabilities or generate the leads necessary to expand their client base in the competitive vertical transportation industry.
Project Goals
- Showcase Expertise: Highlight Amtech’s services and industry experience to build trust with potential clients.
- Increase Leads: Create a user-friendly website that drives inquiries for maintenance contracts, modernization projects, and new installations.
- Enhance User Experience: Develop a responsive, professional design that engages users on all devices.
- Improve Search Visibility: Optimize the website for local and industry-specific SEO to attract high-quality traffic.
Our Approach
- Professional Design: We designed a clean, modern site with a focus on Amtech’s technical expertise, using visuals of completed projects and professional team images to build credibility.
- Service-Focused Pages: Each service was given a dedicated page, complete with detailed descriptions, customer benefits, and frequently asked questions to address common client concerns.
- Lead Capture Integration: We included clear calls-to-action throughout the site, with “Request a Quote” and “Schedule a Consultation” forms prominently displayed on service pages and in the header.
- SEO Optimization: Local SEO strategies targeted key terms such as “elevator maintenance services” and “elevator modernization,” ensuring Amtech ranked for relevant searches.
- Customer Testimonials: A testimonials section was added to highlight customer satisfaction and reinforce trust.
Results
- 40% Increase in Leads: Enhanced forms and clear CTAs resulted in a significant uptick in inquiries for maintenance and modernization projects.
- Stronger Search Presence: Amtech Elevator Services achieved first-page rankings for industry-specific keywords, driving a 35% increase in organic traffic.
- Improved Engagement: Visitors spent 30% more time on the site, exploring service pages and reading testimonials.
- Positive Feedback: Clients praised the website for its professionalism and clarity, with many noting the ease of finding relevant information and requesting quotes.
Client Feedback
“The new website has elevated our business. It clearly communicates our services and expertise, and we’ve seen a noticeable increase in inquiries from new clients. It’s been a fantastic investment.”
Conclusion
The Amtech Elevator Services website redesign underscores how a targeted, professional online presence can elevate a business’s visibility, attract new clients, and drive measurable growth in a competitive industry.
