Philadelphia Website Design Case Study – Merkle Mendel
Merkle Mendel Engineering Consultants specializes in providing innovative engineering solutions for residential, commercial, and industrial projects.
With expertise in structural design, project management, and sustainability consulting, they are committed to delivering precision and efficiency.
To grow their client base and solidify their industry presence, Merkle Mendel needed a professional website to showcase their expertise and streamline client engagement.
Project Goals
- Highlight Services: Clearly present the firm’s engineering specialties, including structural design, sustainability consulting, and project management.
- Attract New Clients: Make it easy for businesses and individuals to inquire about services and start projects.
- Build Credibility: Use project showcases, client testimonials, and team profiles to reinforce expertise and reliability.
- Enhance SEO and Visibility: Optimize the site to attract businesses and developers searching for engineering consultants.
Our Approach
- Professional, Technical Design: The website featured a sleek, modern design with visuals of completed projects, CAD models, and engineering schematics to reflect precision and expertise.
- Service Pages: Dedicated sections detailed each service offering, including benefits, technical approaches, and case examples.
- Project Portfolio: A visually engaging portfolio showcased successful projects with images, project details, and outcomes, demonstrating the firm’s versatility and impact.
- Team Profiles: A “Meet Our Engineers” section highlighted the qualifications and experience of Merkle Mendel’s consultants to build trust.
- SEO Strategy: Keywords like “engineering consulting firm,” “structural design services,” and “sustainable engineering consultants” were optimized to drive targeted traffic.
Results
- 45% Increase in Client Inquiries: Clear service descriptions and easy-to-access contact forms encouraged more businesses to reach out.
- 40% Growth in Website Traffic: SEO optimization attracted developers, architects, and businesses searching for engineering services.
- Enhanced Engagement: Visitors spent 30% more time exploring service pages and project showcases, reflecting stronger interest.
- Improved Credibility: Project portfolio and team profiles reassured potential clients of the firm’s expertise and capabilities.
Client Feedback
“Our new website reflects the precision and innovation we bring to every project. It’s helped us connect with more clients and highlight the impact of our engineering solutions. The results speak for themselves.”
Conclusion
Merkle Mendel Engineering Consultants’ website redesign demonstrates how a professional, detail-oriented online presence can attract new clients, build trust, and position a firm as a leader in the engineering consulting industry.
